gear to +
(為特定目的、觀眾等) 安排 (某事物) (通常用被動態)
It's not geared to non-specialists.
gear towards +
(為特定目的、觀眾等) 安排 (某事物)；(使) 適合 (通常用被動態)
The project is geared towards older people.
The museum is geared towards children.
gin * up +
The candidates tried to gin up support at the straw poll by transporting their supporters for free.
ginger * up +
They tried to ginger up the party to stop people leaving.